EasyVan.com brands through SignORama
EasyVan.com, a brand new firm offering low cost van hiring service, has branded 80 Mercedes Vito Vans through franchise company SignARama. EasyVan.com is a van hiring service start-up from Stelios, EasyJet’s founder.
The vans were branded using high quality vinyl graphics. The orange livery used in the graphics makes the vans attractive and eye-catching. The graphics were made at the Northampton store of SignARama and were applied on the vans at the Tilbury Docks transit centre. Doro Tape supplied the vinyl used in the graphics from Ritrama’s L100 range. Orange colour, out of the 33 different colours available was the best match for the EasyVan.com vans. The deadline for the project was extremely tight and Doro Tape successfully managed to deliver on time.
As Mike Cook, from SignARama Northampton put it, logistics was the biggest challenge for this project. SignARama had just two days to get all the 80 vans ready at the Tilbury Docks location before their delivery to depots throughout the country. The team at SignARama had planned properly for the project. They first got all the graphics ready and then a six member team applied the graphics on the van in a systematic order, six at a time.
The marketing director of Easyvans.com, John Sinke, said that he was extremely delighted in the way SignARama branded their vans and met the challenging deadlines. SignARama is the world’s leading sign franchise company.