First Self Drive

£1.5 Billion...
is the estimated current value of Car Rental Revenue in the UK.

Do you want your share of this Multi-Million pound Business?


The First Self Drive Background

First Self Drive was established in 1998 by business partners Simon Howard and Jonathan Howes, who have both worked for many years within the motor industry. The original company based in Norwich now operates a hire fleet of some considerable size, including cars, vans, trucks, minibuses and motorhomes. Simon and Jonathan are totally committed to the success of the First Self Drive brand and along with their dedicated team, have spent a number of years developing the professional and personable formula which will enable national coverage.

They are currently looking for like-minded Franchise Partners to assist with expansion and share in this success.

The Market

The latest survey of members of the BVRLA (British Vehicle Rental & Leasing Association) estimated that in 2003 car rental revenue alone in the UK was worth £1.3 billion (estimated to be £1.5 billion currently). The survey also estimated there to be 12 million car rental transactions per year, with an average rental lasting some five and a half days.

These figures don't even take into consideration the massive commercial vehicle sector, but certainly do show that the potential in the vehicle rental market is massive, fully confirmed by the very existence of the likes of major hire operators such as Thrifty, Avis and Hertz.

As fuel costs, congestion charges, parking fees and insurance premiums continue to rise, many people - particularly in urban areas - are deciding not to own a vehicle. Instead, they opt to use public transport and hire a vehicle when required.

In the corporate market, the majority of established businesses will require the use of a rental vehicle at some stage. Also many new businesses recognise that they cannot justify the initial cost of owning a van or large car from the outset. Therefore hiring a vehicle when they need it offers a flexible and cost effective option.

First Self Drive
First Self Drive

The Business

First Self Drive offers something very different from the huge multi-national hire firms which have a presence in most major towns and cities. The First Self Drive concept is built around providing a more personal and flexible service, while still offering customers great choice and excellent value for money. First Self Drive's friendly and flexible approach ensures customers return time after time and recommend its services to friends and colleagues.

Great customer service has always been key to First Self Drive and this has resulted in substantial repeat business from both corporate customers and private individuals. There is a good mix of income generated from the more profitable one or two day hire market, all the way through to the often discounted but equally as important long term rentals.

But great customer service has to be complemented by great products. First Self Drive provides an impressive fleet of new vehicles in order to supply both domestic and corporate clients with a comprehensive range of vehicle options. Whether a customer is looking to transport a bulk delivery or wants a quality car for a family holiday, First Self Drive provides the solution.

Why Choose First Self Drive?

Because First Self Drive offers a professional and flexible approach to the rental industry. The company is well-placed to take its share of this multi-million pound business. Using a forward thinking approach to marketing and customer development, First Self Drive is continually identifying ways to expand its share of the market. With this in mind, there need be no limit to the success available to franchise partners who are prepared to work hard within their territories to achieve it.

First Self Drive is totally committed to the success and profitability of all of its franchisees, offering a comprehensive training programme and ongoing support with the benefit of dealing personally with the directors who set up the original First Self Drive branch. The company is looking for franchise partners with entrepreneurial drive, discipline, determination and tenacity to assist in the expansion of the First Self Drive vehicle hire network throughout the UK.

If you have the desire to work hard and build your own business, we can offer you a complete turnkey opportunity which includes:

  • A system that does not require a big investment in vehicles
  • Access to the First Self Drive proven formula
  • Sole rights to your own territory
  • Sales and marketing support
  • Initial and ongoing training
  • A proven rental system
  • Developed marketing initiatives
  • Access to a competitive insurance package
  • Access to competitive vehicle supply packages
  • Opportunity to build a meaningful and profitable business
If you are excited by the First Self Drive opportunity and have the enthusiasm to be your own boss with the drive to succeed, then fill in the request form below.

First Self Drive - the only thing missing is you!


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