Making Care A Family Affair

New home care provider Caremark (Lancaster & South Lakeland) opened for business on the 10th September 2012 following their successful registration with the Care Quality Commission as a home care provider to adults.

With an office base in Carnforth, sisters and co-owners Alison Hedley and Susan Westbury, are confident the care and support provided by Caremark will set them apart from other care providers because of the professional structure of Caremark’s care provision allowing for: permanent allocation of carers and call times long enough to provide proper care, both elements being central to the business operation.

Susan Westbury, Care Manager, commented: “This allows care workers and customers to get to know each other; carers become familiar with customers’ preferences and, crucially, can recognise behavioural changes which can indicate deterioration in medical conditions or changing care needs, both of which should be brought to the attention of family or other professionals. Permanent allocation provides stability and is beneficial to customers, their families and the care worker too.”

Locally and independently owned, but backed by a major national franchise with a reputation for competitive fees, fair wages and high standards of care and training, Caremark offers their services to anyone living in the districts of Lancaster and South Lakeland who needs care and wishes to remain living safely and independently at home.

Caremark provides a flexible service and can offer care and support ranging from simple companionship or assistance with shopping and light domestic duties to personal care, short-term respite or even full-time live-in care.

Alison Hedley, Director, said: “Our main aim is to make a difference to people’s lives by enabling them to remain independent in their homes for longer. We also aim to build a reputation for giving the customer choice and control over what care is provided to them and how, thus offering the same high standards that you would wish for a member of your own family. In order to do this, we see our care workers as our most valuable asset and want to provide a welcoming and supportive working environment for them as they do such an important job. We feel by providing comprehensive training, field support and good career development opportunities, we will become an employer of choice for the very best care staff.”

While initially focusing on care of older people, the team intend to move into the provision of care services for young people and children, having significant professional experience in this area.

Currently, Caremark are taking steps to build links with related agencies in the area, such as Age UK, the Alzheimer’s Society, Parkinson’s UK, social care and community health services.

Anyone interested in considering a worthwhile career in this rewarding sector, should get in contact with Caremark (Lancaster & South Lakeland) and speak to a member of the team to explore current job opportunities.