MFV Expositions and IFA Partner with Franchise Update Media for New Multi-Unit Franchisee Regional Summit

Franchise Update Media, MFV Expositions and the International Franchise Association (IFA) are joining forces this June to produce the first-ever Regional Multi-Unit Franchisee Summit at The Javits Center in New York City. This one-day event is a condensed, more localized version of Franchise Update Media’s Multi-Unit Franchising Conference in Las Vegas, which has quickly developed into a must-attend event in the franchising industry.

The event will be held Wednesday, June 18, the day prior to the popular International Franchise Expo which takes place June 19-21, 2014.

“For Franchise Update Media to lend their involvement and unique understanding in the Multi-Unit space for this summit is exciting. In addition, the involvement, support and sponsorship of the IFA will ensure this is a success,” said Tom Portesy, President and CEO of MFV Expositions. “This is a great opportunity for a high-level event with the best in franchising involved.”

This regional summit will provide a workshop-oriented environment for multi-unit franchisees in the eastern region. “We are excited to collaborate with IFA and MFV Expositions and introduce the Eastern Regional Multi-Unit Franchisee Summit,” said Therese Thilgen, co-founder and CEO of Franchise Update Media.

The goal of this Regional Summit is to provide a platform for growth-oriented multi-unit franchisees to network, learn and get inspired.

“The IFA is pleased to be part of this conference to help multi-unit franchisees learn the latest trends and best practices in franchising,” said IFA President & CEO Steve Caldeira, CFE. “By partnering with MFV Expositions and Franchise Update Media, we can combine our collective efforts to provide great programing for attendees.”