About Sadie The Bra Lady

An acknowledged self-publicist, Sadie has used her strong, warm, caring personality to raise the profile of the business. This culminated in the award of Draper’s Record, Lingerie Retailer of the Year 2000. In addition she has been presented with business awards every following year until 2010 when she was again awarded Lingerie Retailer of the Year. The business has featured on several television programmes and Saide has been interviewed several times on radio because of her revolutionary bra fitting method. A regular on the women’s lecture circuit in the North East, Sadie’s diary is often booked two years ahead. This almost messiah-like approach to bra-fitting can be likened to a crusade.

Specialist Bra Fitting From Sadie The Bra Lady

An ill-fitting bra can cause neck and back ache, and cause breasts to sag, Sadie the Bra Lady has devised a unique bra fitting method to find the correct size and style bra to suit any body shape.

Sadie shops stock over 175 sizes and more than 4,000 bras in our shops. The items have been carefully selected for their suitability and are available in a range of seasonal colours as well as the usual basic stock.


Darlington is historically a market town with a well-established weekly outdoor market and a thriving indoor market located underneath the town clock on Prebend Row. Also located on Prebend Row is the Cornmill Shopping centre which is the main retail area of Darlington. The market square is one of the biggest in the country.Darlington attracts people from a wide area to its newly pedestrianised town centre. House of Fraser and Marks & Spencer both have outlets in the town centre, with Debenhams scheduled to open in 2014.

Guide Price: £49,950 plus stock