Why consider franchising?
The franchising world is always littered with stories of success. Often, franchisees will find this way of running a business a lot more rewarding and secure than starting their own business. But unless you have first hand experience of franchising, it’s difficult to understand exactly what the attraction is to franchising.
The biggest advantage of franchising is that the risk of failure is vastly reduced when compared to starting out on your own. The business method as well as the concept of the business itself will already have been proven and established.
For ambitious businessmen, the idea of franchising is really appealing, because it means that they have the chance to compete with larger businesses. This may not be possible if you are going into business independently, but with the help of an established franchise brand, this is not a problem.
The great thing about franchising is that you don’t need any previous experience in the business to get started. This is because the franchisor will normally offer any training needed. This continues throughout your experience with a franchise. You will always have the expertise and the guidance of your franchisor to fall back on.